Infertility Survivors Finally Heard
IVF industry messaging is a hot mess. That’s the conclusion I came to after seeing yet another study this week come from the European Society of Human Reproduction and Embryology (ESHRE). Yes, you read that headline correctly. Patients overestimate success in IVF. The implication is that we arrived at this conclusion independently. As my colleague…
Each October I make a point to follow the ASRM conference. For those who don’t know, ASRM is the largest IVF industry trade group in the United States. They gather each year to congratulate each other and promote new ways ways to grow their clinics and businesses. This year was no different. Fortunately, the editors…