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April 24, 2020

1970s: Schlafly or RBG’s World?

1970s America

The women’s movement galvanized attention. As a child in 1971 I felt the tension. I sat at the top of the stairs one night and overheard a rap session in our living room. The women’s conversation didn’t make a lot of sense to me, but their passion left an impression.

So, that 1970s flashback came to me as I tuned into Mrs. America. The new FX series streaming on Hulu takes us back to the 70s and a particularly contentious debate over the future of women’s place in society.

The series centers around the Equal Rights Amendment fight. Alice Paul, a women’s suffrage leader, first proposed an Equal Rights Amendment in 1923. 1970sI learned about its latest incarnation in grade school.

The ERA came up in social studies class, but mostly in the context of a ‘how-to’ lesson on amendments to the U.S. constitution. I was nine years old in 1972 when the ERA passed both houses of Congress and went to the states for ratification. Right on!

Well, not quite.

Mrs. America and Culture Wars

My girl brain underestimated how complicated it would be to get 38 states on board. That’s thanks in large part, we’re reminded, to a disgruntled, mostly entitled crew of white housewives and mothers. Mrs. America reveals the genesis of a long-standing ugly culture war that pits women against women.

Mrs. America also makes abundantly clear, the Anti-ERA’s fearless leader, Phyllis Schlafly, a mother of six, took particular glee in demonizing childless women.

One scene in episode 1 shows Schlafly, played cool and menacing by Cate Blanchett, denouncing the evils of the ERA movement. She targets one of its advocates, Gloria Steinem. Single, childless and nearing 40  Steinem is, in Schlafly’s words: “a miserable, pathetic woman.”  Ouch!

And It Gets Worse

Schlafly’s prejudice, which lives on in today’s world, also targets Eleanor, her sister-in-law. Eleanor Schlafly never had children. According to the series writers, Eleanor’s character is used to point out the anti-ERA movement’s faults.

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The STOP ERA campaign long ignored the fact that not all women bear children. In an interview transcript from January 2011, Schlafly said, “My argument was that ERA would take away rights that women then possessed. Of course that was compensation for the fact that only women have babies.”

And for women who don’t have babies?

An Esquire article titled, Phyllis Schlafly’s Despicable Battle Against the ERA Is the True Story at the Heart of Mrs. America shares her strategies:

“Schlafly founded the lobbying organization Stop ERA, which was later subsumed into Eagle Forum, a larger special interest group Schlafly founded for conservative, anti-feminist ideologies. With local chapters across the country, Stop ERA lobbied state legislatures not to ratify the amendment, trading on symbolism surrounding the traditional American housewife by delivering homemade foods to lawmakers. Schlafly and thousands of her supporters arrived at statehouses bearing breads, jams, and apple pies, with the slogan, “Preserve us from a congressional jam; vote against the ERA sham.”

Schlafly told The New York Times she was particularly proud of that campaign. She relied on an army of stay-at-home mother volunteers who baked. Their bread included tags: “To the Breadwinners from the Breadmakers.”  While she contended the amendment would deprive a woman of the fundamental right to stay home and care for her children, she employed a housekeeper and secretary.

Rich irony, no?

Fear Mongering Lives On

A curious kid, I recall my confusion over the lack of ERA agreement among women. Why shouldn’t women be equal to men?


Well, Schlafly had no problem spinning a web of misinformation and fear campaigns. She had me convinced in the 1970s I’d be drafted.  (BTW: The draft was abolished in 1973.)

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Blogs and social media platforms obviously didn’t exist in the 1970s, but Schlafly’s monthly newsletter and political lobbying reached far and wide. She was a regular on evening news and TV magazine programs. Every time I saw her appear on our family room TV she made my skin crawl. There was something so self-righteous and alienating about her.

She delivered her doom and gloom messages and denigrated women who were not housewives and mothers with a tenacity and contempt that takes your breath away.

Mrs. America makes it easy to see now how she co-opted a straight-forward change to the constitution and turned it into a platform for conservative political point scoring.

Childless and Accomplished

Meanwhile, back in the 1970s, I related to Gloria Steinem’s youthful energy and independence. Her Msrebellious Ms. magazine provided a platform for those who didn’t have the luxury or desire to rely on a man to be the breadwinner. She and women like her busted down barriers and paved new opportunities for my generation to be more than a teacher, nurse, housewife or secretary.  Marlo Thomas and others also created positive associations for women who did not become mothers.

However, Schlafly’s very public work left a destructive wake and made it harder for women who didn’t conform to her view of the world. This remains true today.  I didn’t think it was possible to dislike Schlafly more than I did, but now seeing the 1970s again through adult eyes, I see Schlafly did nothing to advance women like me.

Ruth Bader Ginsburg, on the other hand? Now, she is someone I pray for every night.

Pop Culture 9 Replies to “1970s: Schlafly or RBG’s World?”
Pamela Tsigdinos
Pamela Tsigdinos
Writer, blogger and, oh, yeah, infertility survivor. My memoir, Silent Sorority, tells the whole story. There's a movie in there somewhere. Given the quirkiness needed to relate it all I'm thinking Jennifer Lawrence would be a good fit.


9 thoughts on “1970s: Schlafly or RBG’s World?

    Author’s gravatar

    Great to see you back, Pamela, and great subject! I’ve been watching “Mrs. America” too, and like you, I have memories of growing up during that time and of the ERA battles. I don’t remember Phyllis as clearly as Gloria Steinem — but I did learn more about her when I did a paper on Jerry Falwell (Senior) & the Moral Majority for an American politics course at university (during the early 1980s/Reagan era). I actually slogged my way through her book “The Power of the Positive Women” as part of my research — yikes!! Around the same time (1982), we were having our own battles in Canada to ensure equality rights were included in the new constitution. (The first draft conveniently left them out, and the politicians essentially told us not to worry our pretty little heads about it.) In that case, we won!

    I had never heard of Eleanor before this series, and I sure feel for her, at least as she is portrayed here. There have been a few scenes so far between her & Phyllis that have had me wincing.

    Author’s gravatar

    I have watched three episodes of Mrs America and I loved them. I am looking to the fourth one which will be available today. Being an European I haven’t heard of Mrs. Schlafly before, I also haven’t known the magazine Ms.
    Yes, “a miserable, pathetic woman.” that Mrs Schlafly was using is just horrible. But guess what – in our parts of Europe we didn’t have any Mrs Schlafly, but the stereotype of miserable pathetic childless women exists anyway. My explanation is that people need a meaning of their existence. And passing on their own genes is such an easy definition of meaning. So looking from their point – if someone doesn’t have any meaning – this is just miserable and pathetic. Of course I couldn’t disagree more. But I won’t write about it here. I have my own blog for it :)

    Author’s gravatar

    Interesting post Pamela, thank you!
    Here’s a British perspective on Schlafly, drawing attention to how real-life Schlafly is rendered more complex in the series:
    “In real life, Schlafly was not so conflicted. Though her public life and fierce style conflicted tellingly with her prescriptions for women’s behavior, such as modesty, domesticity and obedience, she was a fierce misogynist who wrote and testified passionately that women who experienced sexual harassment brought men’s aggression on themselves…”

    Author’s gravatar

    Oooh, I really hope I can get to see Mrs America here. I have no doubt it will infuriate me. I certainly remember as a child and teenager in the (60s &) 70s being excited about the opportunities for women as, like you, I couldn’t understand why people wouldn’t see/treat men and women as equals.

    […] We each bring a rich set of lived experiences to aging without children, and yet we danced around what words do the best job of fully capturing who we are and what we represent. It felt a bit like we were living an updated and more international episode worthy of the recent TV drama Mrs. America. […]

    Author’s gravatar

    Phyllis Schafly was a total hypocrite who fought to prevent women with children from using daycare. But then her niece tattled on her and admitted that she had a team of nannies in her house who raised her kids for her. What a hypocrite! Terrible person.

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